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For Etsy shops in Austria & Germany

Can you sell this in Germany? Now you know.

SellReady connects your Etsy shop, checks every listing for Austria and Germany and turns whatever is still missing into clear tasks – with source and date.

  • Free for up to 10 listings
  • No credit card
  • Read-only access

Mini check

Examples

What do you sell?

Just a few examples – the real check covers every listing in your shop.

Where do you sell?

Scented candle → GermanyExcerpt

3 items open

  • Fragrance & chemicals

    CLP labelling may be required

    Germany: Manual review recommended
  • Manufacturer details in the listing

    Name and address missing

    Germany: Action required
  • Product identification

    Type or batch number present

    Germany: Ready based on the current rule set
  • LUCID packaging register

    Registration for Germany missing

    Germany: Action required

+ more checks in your full check

Full check after connecting your shop

Check your own shop
  • For Etsy shops in AT & DE
  • Every rule with source & date
  • Data stays in the EU
  • Read-only access to Etsy

The problem

You just wanted to sell candles.

GPSR, LUCID, the German Packaging Act, PPWR, EU responsible persons: new obligations keep piling up for Etsy shops in Europe. Each comes with its own terms, deadlines and authorities.

SellReady turns all of it into one short list – sorted by what actually affects your sales.

Your tasks

3 tasks instead of 5 regulations

  1. GPSREU responsible person

    Add manufacturer & EU responsible person

    Product safety · 5 listings

  2. LUCIDVerpackG

    Register packaging with LUCID

    Packaging · Germany only

  3. PPWR

    Create a packaging profile

    Packaging · once for all listings

How it works

Five steps from “no idea” to “done”.

No questionnaire marathon. SellReady reads your shop, only asks what it really needs to know, and turns the result into tasks.

  1. Connect

    Connect your Etsy shop

    Read-only: SellReady reads your shop and your listings. It never sees orders or buyer data, cannot change anything – and you can disconnect at any time.

  2. Confirm

    Confirm your products

    SellReady suggests what defines your products – fragrances or skin contact, for example. You confirm. Important traits one by one, never in bulk.

  3. Check

    See what is missing per country

    A versioned rule set checks every listing for Austria and Germany. If details are missing, it says “Info missing” – never a guessed “Ready”.

  4. Fix

    Work through bundled tasks

    Whatever is missing across several listings becomes one task. Assign a manufacturer once and it applies to every affected product.

  5. Prove

    Keep your documents in one place

    Registrations and certificates are stored with versions. Before something expires, you get a task in good time.

Five honest answers

Every product gets a clear status.

No traffic light that promises more than it knows. If we cannot assess something, we tell you.

  • Ready based on the current rule set

    Ready based on the current rule set

    According to the rules currently on file, nothing is missing.

    For example: An art print with complete manufacturer details – for Austria.

  • Action required

    Action required

    There are concrete steps you should still take.

    For example: A scented candle from a shop not yet registered with LUCID – for Germany.

  • Information missing for the check

    Information missing for the check

    We are missing information to fully check this product.

    For example: Earrings whose material has not been confirmed yet.

  • Manual review recommended

    Manual review recommended

    This product needs an expert review that we do not cover automatically.

    For example: A cutting board with food contact – this needs an expert’s eye.

  • Not supported yet

    Not supported yet

    This product type is outside our current scope – for example cosmetics or toys.

    For example: Natural soap: we do not check cosmetics at the moment.

Bundled, not scattered

Five warnings become one task.

If the same detail is missing across several listings, you fix it once – for all of them. The list stays short, even with 200 listings.

Manufacturer details missing – 5 listings affected

Everything in one place

Everything your shop needs for Europe.

Action Center

Tasks by urgency – bundled across all listings, each with one clear next step.

Country status AT/DE

See at a glance, per country, what is ready and what is still missing.

Documents with expiry dates

Store registrations and certificates with versions. We remind you before anything expires.

Packaging profiles

Record material and weight once and reuse it for many listings.

Sources & rule set

Every statement comes with its legal source, rule version and check date.

Rule updates

When a rule changes, a human reviews the change before it affects your results.

No black box

You always see why.

AI makes suggestions at most. You confirm. Decisions come from a versioned rule set – traceable all the way to the source.

  • Deterministic rules instead of gut feeling
  • Every rule with source, version and date
  • If details are missing, we say so – we never guess “ready”
Lavender scented candle · Germany: Action requiredSample data

Manufacturer details missing

Lavender scented candle · Germany

For distance sales, the offer must show the manufacturer’s name, postal address and electronic contact address.

How to fix it: create the manufacturer, assign it to the listing, then add it in Etsy Shop Manager.

Source · GPSR Art. 19
Legal source
Regulation (EU) 2023/988 on general product safety (GPSR), Art. 19
Rule
gpsr.manufacturer.contact
Rule version
v2026.09
Checked on
September 28, 2026
Open the text on EUR-Lex

Why we are building SellReady

If you sell handmade goods, your time belongs in your products – not in regulation texts.

Since late 2024, Etsy shops in the EU face far more obligations: manufacturer details, EU responsible persons, packaging registers. The rules are public – but scattered, full of jargon and different in every country.

SellReady translates these rules into a traceable rule-based check and concrete tasks. Honest about what we check and what we don’t.

We are just starting with our first beta shops. Real experiences will appear here once they exist – not before.

The SellReady founding team

Pricing

Start free. Pay once your shop grows.

Every feature in every plan – you only choose how many listings get checked.

  • Free

    €0/ month

    up to 10 listings

  • Starter

    €6.90/ month

    up to 50 listings

  • Maker

    Popular

    €12.90/ month

    up to 200 listings

  • Studio

    €24.90/ month

    up to 1,000 listings

All prices net, plus VAT.

All prices & details

Privacy & security

Your data stays where it belongs.

Concrete measures instead of badges. What we do is listed on our security page, point by point.

  • Servers in the EU

    Hosting and database in Frankfurt, with no fallback region outside the EU.

  • Read-only access to Etsy, disconnect any time

    SellReady changes nothing in your shop. If you disconnect, we delete the Etsy data immediately.

  • Export & deletion in one click

    Export all data as a ZIP or delete your account – right in your settings.

  • No tracking cookies

    Only technically necessary cookies, fonts from our own server, no embeds.

  • DPA included

    You conclude the data processing agreement directly in your account.

  • All the details

Frequently asked questions

Good questions. Clear answers.

Still have questions?

Write to us – a real person replies, in English or German.

hallo@sellready.eu
Is SellReady legal advice?

No – SellReady is a rule-based check. We compare your products with publicly available regulations and show you concrete next steps, each with its source. Where we show “Manual review”, we recommend getting expert support.

Which products does SellReady cover?

SellReady checks obligations that apply to almost every product: manufacturer details and product safety (GPSR), EU responsible persons, packaging registration and distance-selling information. Product groups with their own special rules – such as cosmetics, toys, food or electrical goods – are detected and marked “Not covered” instead of guessed.

What can SellReady do in my Etsy shop?

Read only: your shop data and listings. SellReady changes nothing in your shop and does not request access to orders or buyer data. You can disconnect at any time – we then delete the imported Etsy data immediately.

Does SellReady add manufacturer details directly in Etsy?

No. Etsy does not offer these fields through its API. SellReady detects where details are missing, prepares them for you and takes you to the right place in Etsy Shop Manager.

What counts as a listing?

Every physical product listing in your shop – active, inactive, sold out or draft. Digital downloads don’t count. If you have more listings than your plan includes, we check the most recently edited ones by default – you can change the selection at any time.

Can I cancel at any time?

Yes, yourself in your account: monthly plans at the end of the billing month, yearly plans at the end of the term. The free plan needs no cancellation and no credit card.

Where is my data stored?

On servers in the EU (Frankfurt). We set no tracking cookies, load no fonts or scripts from third parties and process your data only for the rule-based check.

Who is SellReady for?

For business owners who sell on Etsy – from one-person studios to small teams. SellReady is aimed exclusively at businesses.

Get your shop ready for Europe.

Connect your Etsy shop and see within minutes what is still missing for Austria and Germany.

  • Free for up to 10 listings
  • No credit card
  • Read-only access